Freddy ColemanEarlier this 2020 summer, the executive team of GhanaMade launched a platform and space of recognition to honour 50 Ghanaian women of the Diaspora on Ghana’s 60th Republic Day. These women were chosen based on the work they do to make a difference in our world, their ability to impact and influence, the consistency of their contributions, and their potential to go even higher from where they currently stand. Ghanaian women are leaders, innovators, creatives, intellectuals, exciting personalities, and so much more. GhanaMade’s 50 Women of Yaa Asantewaa serves as a platform to bring attention to the women who are trailblazing, uplifting, and building across so many industries and sectors.

In order to better understand this campaign, one must know the story of Yaa Asantewaa. Yaa was a Queen Mother of Ejisu in the Kingdom of Ashanti in Ghana. She is most known by her people as the warrior queen who led the Ashanti army into battle to fight off the British colonists who came to invade Africa. She is famously noted for saying to the Ashanti chiefs in council, “Is it true that the bravery of Asante is no more? I cannot believe it. It cannot be! I must say this: If you, the men of Asante, will not go forward, then we will. I shall call upon my fellow women. We will fight the white men. We will fight till the last of us falls on the battlefield. If you chiefs will not fight, you should exchange your loin cloths for my undergarment.”

As a son of a Ghanaian woman and a brother to two, I find it prudent as a Black man to do the deeper work to reflect on the role I am playing to support Black women. We are living in tumultuous times where Black people and especially Black women are at dire risk. The greater structures and systems in the Western world were not built for us to succeed; however, Black people were created to rise above it all - it's in our culture.

The GhanaMade 50 Women of Yaa Asantewaa 2020 List is to stand as a foundation for the continued work that we are dedicating to take on as an organisation to honour our Black women. And to my Black brothers (including myself), we must change our actions, our perspectives towards our women and honour them. When I say honour our women, I mean that we need to know their names, support their work, patron their enterprises, protect them mentally and physically, and respect them as we would want to be respected.

This campaign is only the beginning of so much opportunity. Please stay with me and my GhanaMade family as we grow and elevate!


Freddy Coleman
Founder, Managing-Director, US

About GhanaMade

GhanaMade is a digital media company established to amplify Ghanaian and African culture, music, and society. Founded in 2016 to celebrate and connect Ghanaians at home and abroad, we have shown the vibrant culture of Ghana beyond the nation’s borders. We started our mission in response to filling the gap where Ghanaians in the diaspora are in search of a digital means of connecting back to the Homeland.

To learn more, visit GhanaMade.

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